Resources

Complimentary Resources

Before investing in ads, use these tools to understand your numbers, assess your readiness, and see whether advertising is the right next step.

CPM Calculator

Estimate your cost per 1,000 impressions, explore key performance outcomes and plan your ad spend with confidence.

Remarketing Calculator

Choose a calculator, set the audience size you want, and see how much ad spend it may take to build that remarketing audience through paid traffic.

CPC Calculator

Estimate clicks, conversions, cost per conversion and return on ad spend using CPC benchmarks and campaign assumptions.

ROAS Calculator

See how click costs, conversion rates and average order value influence return on ad spend and advertising performance.

Hypermax Calculator

Calculate churn rate, customer lifetime value and the impact of customer retention on revenue.